General Information Items

• Components of the NASPAA Communications and Marketing Toolkit and who should use it.
• How Branding and Marketing Work…and How They Work for Your School
• FYI: Key Value Messages of MPA/MPP Degrees Derived from Survey Research
• Use Web and Digital Tools to Better Market Your School
• Recruit Your Future Students with On-Campus and NASPAA Tools
• Case Briefs, Research and Resources
• Resources for your School
• Preferred Vendors

Specific Tools

• Tips on Maintaining and Updating your school’s Website
• How to Easily Access Potential Students through Online Social Networking Websites like Facebook
• Share and Use Online Videos Created by NASPAA
• Ready to Use Print and Web Advertisements
• Be a Part of Our Global Brand: Download and Use the MPA/MPP Logo
• Use Web Ads to recruit prospective students for as little as $10/Day